{"id":147724,"date":"2024-09-23T03:00:03","date_gmt":"2024-09-23T01:00:03","guid":{"rendered":"https:\/\/shop.budrich.de\/?post_type=product&p=147724"},"modified":"2025-12-09T00:06:48","modified_gmt":"2025-12-08T23:06:48","slug":"promotionsplanung-und-expose","status":"publish","type":"product","link":"https:\/\/shop.budrich.de\/en\/produkt\/promotionsplanung-und-expose\/","title":{"rendered":"Promotionsplanung und Expos\u00e9"},"content":{"rendered":"

Am Beginn einer Promotion stehen vor allem: Fragen. Wie starte ich am besten? Ist eine Promotion das Richtige f\u00fcr mich? Wie schreibe ich ein gutes Expos\u00e9?
\nDieses Buch bietet einen \u00dcberblick \u00fcber die wichtigen ersten Schritte auf dem Weg zum Doktortitel und gibt eine Entscheidungshilfe f\u00fcr alle, die \u00fcber eine Promotion nachdenken. Praxisnah erl\u00e4utert die Autorin wichtige Formalit\u00e4ten zum Promotionsverfahren, zeigt M\u00f6glichkeiten zur Finanzierung auf und gibt Ratschl\u00e4ge zur Suche einer geeigneten Betreuung. Dabei geht sie auch auf die kumulative Promotion ein. <\/strong><\/p>\n

Die Autorin:<\/strong>
\nDr. Jutta Wergen, <\/b>Koordinatorin, Schreibtrainerin und Coach in der Promotionsf\u00f6rderung, coachingzonen-wissenschaft.de<\/a><\/p>\n

Subjects:<\/strong>
\nSchl\u00fcsselkompetenzen, Methoden, Soziologie<\/p>","protected":false},"excerpt":{"rendered":"

Am Beginn einer Promotion stehen vor allem: Fragen. Wie starte ich am besten? Ist eine Promotion das Richtige f\u00fcr mich? Wie schreibe ich ein gutes Expos\u00e9? Dieses Buch bietet einen \u00dcberblick \u00fcber die wichtigen ersten Schritte auf dem Weg zum Doktortitel und gibt eine Entscheidungshilfe f\u00fcr alle, die \u00fcber eine Promotion nachdenken. Praxisnah erl\u00e4utert die […]<\/p>\n","protected":false},"featured_media":147727,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[23842,7696,42708,7770,22214],"product_tag":[33391,7878,55257,7879,55407,8120],"class_list":{"0":"post-147724","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_author-wergen-jutta","7":"product_cat-fachbereiche","8":"product_cat-methoden","9":"product_cat-soziologie","10":"product_cat-schluesselkompetenzen","11":"product_cat-lehrbuch","12":"product_tag-themenfindung","13":"product_tag-promovieren","14":"product_tag-september-2024","15":"product_tag-dissertation","16":"product_tag-expose","17":"product_tag-schluesselkompetenzen","18":"pa_verlag-utb","19":"wpbf-post","22":"instock","23":"taxable","24":"shipping-taxable","25":"purchasable","26":"product-type-variable","27":"has-default-attributes"},"acf":[],"yoast_head":"\nPromotionsplanung und Expos\u00e9<\/title>\n<meta name=\"description\" content=\"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shop.budrich.de\/en\/product-2\/promotionsplanung-und-expose\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promotionsplanung und Expos\u00e9\" \/>\n<meta property=\"og:description\" content=\"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/shop.budrich.de\/en\/product-2\/promotionsplanung-und-expose\/\" \/>\n<meta property=\"og:site_name\" content=\"Verlag Barbara Budrich\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-08T23:06:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/shop.budrich.de\/wp-content\/uploads\/2024\/09\/9783825261986-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1429\" \/>\n\t<meta property=\"og:image:height\" content=\"2048\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/\",\"url\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/\",\"name\":\"Promotionsplanung und Expos\u00e9\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/shop.budrich.de\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/9783825261986-scaled.jpg\",\"datePublished\":\"2024-09-23T01:00:03+00:00\",\"dateModified\":\"2025-12-08T23:06:48+00:00\",\"description\":\"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/#primaryimage\",\"url\":\"https:\\\/\\\/shop.budrich.de\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/9783825261986-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/shop.budrich.de\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/9783825261986-scaled.jpg\",\"width\":1429,\"height\":2048,\"caption\":\"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/produkt\\\/promotionsplanung-und-expose\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/shop.budrich.de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Programm\",\"item\":\"https:\\\/\\\/shop.budrich.de\\\/shop\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Promotionsplanung und Expos\u00e9\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/#website\",\"url\":\"https:\\\/\\\/shop.budrich.de\\\/\",\"name\":\"Verlag Barbara Budrich\",\"description\":\"Qualitativ hochwertige Publikationen f\u00fcr die Sozial- und Erziehungswissenschaften\",\"publisher\":{\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/shop.budrich.de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/#organization\",\"name\":\"Verlag Barbara Budrich GmbH\",\"url\":\"https:\\\/\\\/shop.budrich.de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/shop.budrich.de\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/verlag-barbara-budrich-logo.jpg\",\"contentUrl\":\"https:\\\/\\\/shop.budrich.de\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/verlag-barbara-budrich-logo.jpg\",\"width\":354,\"height\":354,\"caption\":\"Verlag Barbara Budrich GmbH\"},\"image\":{\"@id\":\"https:\\\/\\\/shop.budrich.de\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Promotionsplanung und Expos\u00e9","description":"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/shop.budrich.de\/en\/product-2\/promotionsplanung-und-expose\/","og_locale":"en_US","og_type":"article","og_title":"Promotionsplanung und Expos\u00e9","og_description":"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.","og_url":"https:\/\/shop.budrich.de\/en\/product-2\/promotionsplanung-und-expose\/","og_site_name":"Verlag Barbara Budrich","article_modified_time":"2025-12-08T23:06:48+00:00","og_image":[{"width":1429,"height":2048,"url":"https:\/\/shop.budrich.de\/wp-content\/uploads\/2024\/09\/9783825261986-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/","url":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/","name":"Promotionsplanung und Expos\u00e9","isPartOf":{"@id":"https:\/\/shop.budrich.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/#primaryimage"},"image":{"@id":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/#primaryimage"},"thumbnailUrl":"https:\/\/shop.budrich.de\/wp-content\/uploads\/2024\/09\/9783825261986-scaled.jpg","datePublished":"2024-09-23T01:00:03+00:00","dateModified":"2025-12-08T23:06:48+00:00","description":"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024.","breadcrumb":{"@id":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/#primaryimage","url":"https:\/\/shop.budrich.de\/wp-content\/uploads\/2024\/09\/9783825261986-scaled.jpg","contentUrl":"https:\/\/shop.budrich.de\/wp-content\/uploads\/2024\/09\/9783825261986-scaled.jpg","width":1429,"height":2048,"caption":"Wergen, Promotionsplanung 4. Auflage, utb. ISBN: 978-3-8252-6198-6. Erscheinungsdatum: 23.9.2024."},{"@type":"BreadcrumbList","@id":"https:\/\/shop.budrich.de\/produkt\/promotionsplanung-und-expose\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/shop.budrich.de\/"},{"@type":"ListItem","position":2,"name":"Programm","item":"https:\/\/shop.budrich.de\/shop\/"},{"@type":"ListItem","position":3,"name":"Promotionsplanung und Expos\u00e9"}]},{"@type":"WebSite","@id":"https:\/\/shop.budrich.de\/#website","url":"https:\/\/shop.budrich.de\/","name":"Verlag Barbara Budrich","description":"Qualitativ hochwertige Publikationen f\u00fcr die Sozial- und Erziehungswissenschaften","publisher":{"@id":"https:\/\/shop.budrich.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/shop.budrich.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/shop.budrich.de\/#organization","name":"Verlag Barbara Budrich GmbH","url":"https:\/\/shop.budrich.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/shop.budrich.de\/#\/schema\/logo\/image\/","url":"https:\/\/shop.budrich.de\/wp-content\/uploads\/2020\/11\/verlag-barbara-budrich-logo.jpg","contentUrl":"https:\/\/shop.budrich.de\/wp-content\/uploads\/2020\/11\/verlag-barbara-budrich-logo.jpg","width":354,"height":354,"caption":"Verlag Barbara Budrich GmbH"},"image":{"@id":"https:\/\/shop.budrich.de\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/product\/147724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/comments?post=147724"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/media\/147727"}],"wp:attachment":[{"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/media?parent=147724"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/product_brand?post=147724"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/product_cat?post=147724"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/shop.budrich.de\/en\/wp-json\/wp\/v2\/product_tag?post=147724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}